A customer (member) is someone registered in your club who can use wallet, discounts, shop, events, and other enabled services. Unlike a generic system user, a customer belongs to one club and may have a membership level, points, credit balance, and member group assignments.
Platform admins see all customers across clubs for ecosystem reporting. Club managers add, edit, activate, or suspend members daily and assign member groups when that option is on. Group admins see only their group's roster and cannot create club-wide customers.
Typical tasks: register a new member (or follow up self-signup from the app), set level and VIP flag, assign groups, and suspend or block for policy violations.